Posts tagged qr-codes

What Is SCRIBE SEO?

The science of SEO has been greatly exaggerated. There was a time when a normal blogger did not pay much attention to this apparently high tech internet tool because it seemed a little too much to work with. However today it is just a matter of few small steps and when it comes to Scribe SEO, you won`t find it any more complex than a few clicks. Scribe SEO is an excellent software service for anyone who runs their own blog, work as a freelance web writer, owns a website or have anything to do with online marketing. It also provides a WordPress plugin that helps you analyze your online content, guides you through your shortcomings and helps you upgrade online posts ensuring more search engine traffic.

HOW DOES IT WORK?

Scribe SEO has been designed to be simple. Once you have installed this plugin you are good to go. If you wish to evaluate any post, just hit the “Analyze” button and you get a SEO Score Card which presents an overview of your written content by highlighting the areas that can be improved to upgrade the overall quality of your post by making it more engaging for readers. However it is to be kept in mind that what Scribe SEO provides is just a guideline, nothing is absolute. You call the shots. While analyzing your post, Scribe SEO considers the following factors:

• Character and word count of the title
• Title keyword usage and placement
• Character and word count of the description
• Description keyword usage and placement
• Character and word count of the body
• Body keyword usage and placement
• Keyword density
• Hyperlink count and prominence
• Reading ease

Scribe SEO also provides keyword analysis so for example if you’re writing about QR Codes, because at the end of the day what matters is that people find you on the web and a map to that is using the right keywords. It is always tricky to figure out what keywords others might use. This is where Scribe SEO keyword analysis comes in handy. It takes your content as a test subject, finds out the keywords you are using and helps you see which words can get you ranked so that you can make your decision with ease. It also suggests terms, from your posts, that can be used as tags, which further helps you in getting more traffic flow.

BENEFITS FOR WEBSITE OWNERS

Scribe SEO works for everyone; from a casual blogger to a website owner. Internet has become a black hole, you may get lost if you do not how to find out the stuff you are looking for. Same goes for website owners; it is very important to reach out to the targeted audience and with ease. People should be able to locate you to get your business going. Scribe SEO does that for you; it saves your time, brings you more traffic and gives you a complete guide line to help you look your best on the web!

How to Build an Audience for Your Blog using QR-Codes

QR-Codes marketing is relatively new, but the Codes themselves originated in Japan but became popular all over the globe due to the amazing things people could do with them. These codes can contain simple text, URLs such as link to your Facebook pages and Flickr photo stream and contact information. They can used to provide quick information to online resources while displaying them on printed material. Bloggers and webmasters can even use them to build an audience for their blog and website as this post will demonstrate.

If you own a blog and you are searching for new and innovative ways to build an audience, you should use QR-Code marketing to enhance it further. These codes can help you bring people to your website just as other marketing techniques do. When QR-Codes are used alongside effective SEO and Social Media, they can work as a catalyst!

You can add the QR-code, which contain a link to your Facebook pages or Twitter account, on your offline ads. Your potential audience will scan these codes using their Smart phones to reach your pages quickly.

You can also add flair to your SEO campaign by using QR Code marketing and encoding links within them. Although search engine crawlers, with the exception of Google, do not read these links now, it is not going to take long before they start doing that as well. For now, you will be telling the search engines that a new image has been added to your blog or website. Google already recognizes these codes. Other search engines will soon recognize these codes and start indexing them accordingly.

You can use QR Code marketing to provide event, competition or contact details. You can also encode a link to Youtube videos. You can use them in hundreds of ways on your pages. All you got to do is to think of innovative ways to engage your visitors using these codes.

In order to create a QR code, you only have to point your browser to any free code generator website. You will not even have to download anything. You will find a text box where you will input the text and will get your QR-Code image instantly. Most of the web applications serving the purpose of generating the QR Codes are easy and simple to use.

How Can QR Codes and Social Media Help My Business?

QR-Codes are two-dimensional images that are designed in a specific way using digital technology. These codes can contain information such as URLs, contact information (like vCards), automatic Tweets, and other information that the creator of the code intended to produce. These codes are designed in a special way using QR-Code generators. Once you have had one created it’s time to focus your attention on QR Code marketing.

This technology can help your business achieve increased growth and momentum. If you can find innovative ways of using these codes, you will not only be creating interest but will also be marketing your business at the same time. You can use Social Media and QR Codes together to get most out of both. For example, create codes that will take potential clients to your Facebook page. People using their camera phone to scan these codes will be directed to your Facebook pages so an ideal way of spreading content could be to print QR-Codes on T-shirts, stickers, business cards, badges and posters that have these codes printed on them. You can distribute this material at conferences to encourage conference delegates to visit your fan pages or add a QR-Code in company newsletters, shop windows and so on.

You can also direct people to other Social Media networks such as Twitter, Ecademy and Delicious. If you can spread material containing your QR-codes, you will actually be helping your Social Media Campaign. You would already know that successful social media campaigns could change your fortunes. The Codes can turn your dull social media campaign into an interesting and eventually successful social media campaign.

When you are promoting your products offline, you can include Codes on the printed material. This will allow the audiences to scan the image using their mobile phone and directly populate their shopping cart for that particular product. They will not even have to enter URL and then go to the cart. Because the QR-codes can contain URLs, you can easily tweak them to point to the particular item in your shopping cart. This way, you will be giving Quick Response to the people making decision to buy a certain product after seeing its printed advertisement. You will not give any time to the potential customer to change mind and therefore, you will increase your sales.